---
title: "NEW RETAIL LTD — Ownership Dossier"
canonical: https://whiteintel.dev/entity/def2becb-d261-5f9f-a751-32348ad02df7
json: https://whiteintel.dev/api/public/dossier/def2becb-d261-5f9f-a751-32348ad02df7
identifier: oo:GB-COH-11879674
jurisdiction: GB
risk: Low
source: WhiteIntel corporate-ownership graph
---

# NEW RETAIL LTD

**Type:** Company  
**Jurisdiction:** GB  
**Identifier:** `oo:GB-COH-11879674`  
**Risk level:** Low  
**Canonical dossier:** https://whiteintel.dev/entity/def2becb-d261-5f9f-a751-32348ad02df7  
**Structured JSON / MCP:** https://whiteintel.dev/api/public/dossier/def2becb-d261-5f9f-a751-32348ad02df7  

## Ownership & control

### Owners / controllers

- **Mr Rain Rimfeld** (beneficial owner) — 100% — https://whiteintel.dev/entity/23266ec3-1176-59c0-aad1-04e7b50db462
- **Mr Rain Rimfeld** (beneficial owner) — 87.5% — https://whiteintel.dev/entity/f81a29f7-6465-451b-b429-1fbe57f149f0

### UBO chain (walk to the ultimate owner)

1. **Mr Rain Rimfeld** — beneficial owner 100% → *NEW RETAIL LTD*
1. **Mr Rain Rimfeld** — beneficial owner 87.5% → *NEW RETAIL LTD*

## Company profile (live · UK Companies House)

- **Company number:** `11879674`
- **Status:** Active
- **Type:** Private Limited Company
- **Incorporated:** 2019-03-13
- **Registered office:** 20-22 WENLOCK ROAD, LONDON, N1 7GU
- **SIC:** 70229 - Management consultancy activities other than financial management

## Provenance

- OpenOwnership — https://find-and-update.company-information.service.gov.uk/company/11879674
- companies_house_bulk — https://find-and-update.company-information.service.gov.uk/company/11879674

---

_This is the markdown-for-agents view of the WhiteIntel dossier for **NEW RETAIL LTD**. Human view: https://whiteintel.dev/entity/def2becb-d261-5f9f-a751-32348ad02df7 · Structured JSON: https://whiteintel.dev/api/public/dossier/def2becb-d261-5f9f-a751-32348ad02df7._

_Risk levels are heuristic investigative leads, not legal determinations of beneficial ownership. Every claim carries a source; an absent edge means "not yet observed in current sources", not "does not exist"._