---
title: "SHOPTIMISED LTD — Ownership Dossier"
canonical: https://whiteintel.dev/entity/ce1c710b-e1b8-5624-88dd-32cec0ae4327
json: https://whiteintel.dev/api/public/dossier/ce1c710b-e1b8-5624-88dd-32cec0ae4327
identifier: oo:GB-COH-11199014
jurisdiction: GB
risk: Low
source: WhiteIntel corporate-ownership graph
---

# SHOPTIMISED LTD

**Type:** Company  
**Jurisdiction:** [GB](https://whiteintel.dev/jurisdictions/gb)  
**Identifier:** `oo:GB-COH-11199014`  
**Risk level:** Low  
**Canonical dossier:** https://whiteintel.dev/entity/ce1c710b-e1b8-5624-88dd-32cec0ae4327  
**Structured JSON / MCP:** https://whiteintel.dev/api/public/dossier/ce1c710b-e1b8-5624-88dd-32cec0ae4327  

## Ownership & control

### Owners / controllers

- **Mr Jordan Smith** (beneficial owner) — 50% — https://whiteintel.dev/entity/768a9a55-2fde-55fe-9ad5-02cdc0597247
- **Mr John Oram** (beneficial owner) — 50% — https://whiteintel.dev/entity/fa91231c-7cf9-5e54-a55b-191046ccb8c3
- **Mr John Wilson Cave** (beneficial owner) — 75% — https://whiteintel.dev/entity/81aadfd0-70bc-5bc5-a254-797e08f1b637
- **Mr John Oram** (beneficial owner) — 37.5% — https://whiteintel.dev/entity/919e2a20-f597-44bc-aa48-6c2ec2ca41f2
- **Mr Jordan Smith** (beneficial owner) — 37.5% — https://whiteintel.dev/entity/a2addd94-4595-46ff-96dd-7a8d0629ef40
- **Mr John Wilson Cave** (beneficial owner) — 62.5% — https://whiteintel.dev/entity/0c3b8d63-d26a-4341-a70e-a5cb7d3e01a8
- **SHOPTIMISED GROUP LIMITED** (beneficial owner) — 87.5% — https://whiteintel.dev/entity/eab60fd9-ac3c-55eb-a1b9-c81fc9d2e4f3

### UBO chain (walk to the ultimate owner)

A **43-step** ownership/control chain to the ultimate beneficial owner is resolved for this entity. The full cited chain unlocks with a paid API key or a one-off dossier — https://whiteintel.dev/pricing.

## Company profile (live · UK Companies House)

- **Company number:** `11199014`
- **Status:** active
- **Type:** ltd
- **Incorporated:** 2018-02-12
- **Registered office:** Floor 2 Equinox House 3.2 Silver Fox Way, Cobalt Business Park, Newcastle Upon Tyne, NE27 0QJ, England
- **SIC:** 62012

### Officers

- HOPKINSON, Scott — director · British · appointed 2026-01-01
- MCQUE, Nicholas — director · British · appointed 2025-10-10
- SMITH, Jordan — secretary · appointed 2018-02-12 · resigned 2018-05-31
- CAVE, John Wilson — director · British · appointed 2018-02-12 · resigned 2026-01-01
- ORAM, John — director · British · appointed 2018-02-12 · resigned 2025-07-25
- SMITH, Jordan — director · British · appointed 2018-02-12 · resigned 2018-05-31
- WALTERS, Scott — director · British · appointed 2025-08-07 · resigned 2026-01-23

### Beneficial owners (Persons with Significant Control)

- [Shoptimised Group Limited](https://whiteintel.dev/entity/eab60fd9-ac3c-55eb-a1b9-c81fc9d2e4f3) — 75–100% shares · corporate PSC · United Kingdom — since 2025-05-28
- Mr John Oram — 25–50% shares · individual PSC · England — ceased 2025-05-28
- Mr John Wilson Cave — 50–75% shares · individual PSC · England — ceased 2025-05-28
- Mr Jordan Smith — 25–50% shares · individual PSC · United Kingdom — ceased 2018-09-01

## Provenance

- OpenOwnership — https://find-and-update.company-information.service.gov.uk/company/11199014
- companies_house_bulk — https://find-and-update.company-information.service.gov.uk/company/11199014

---

_This is the markdown-for-agents view of the WhiteIntel dossier for **SHOPTIMISED LTD**. Human view: https://whiteintel.dev/entity/ce1c710b-e1b8-5624-88dd-32cec0ae4327 · Structured JSON: https://whiteintel.dev/api/public/dossier/ce1c710b-e1b8-5624-88dd-32cec0ae4327._

_Risk levels are heuristic investigative leads, not legal determinations of beneficial ownership. Every claim carries a source; an absent edge means "not yet observed in current sources", not "does not exist"._