---
title: "INSANELY GREAT LIMITED — Ownership Dossier"
canonical: https://whiteintel.dev/entity/cabdb321-5ac4-50ea-a8f8-c6864e605717
json: https://whiteintel.dev/api/public/dossier/cabdb321-5ac4-50ea-a8f8-c6864e605717
identifier: oo:GB-COH-07778900
jurisdiction: GB
risk: Low
source: WhiteIntel corporate-ownership graph
---

# INSANELY GREAT LIMITED

**Type:** Company  
**Jurisdiction:** [GB](https://whiteintel.dev/jurisdictions/gb)  
**Identifier:** `oo:GB-COH-07778900`  
**Risk level:** Low  
**Canonical dossier:** https://whiteintel.dev/entity/cabdb321-5ac4-50ea-a8f8-c6864e605717  
**Structured JSON / MCP:** https://whiteintel.dev/api/public/dossier/cabdb321-5ac4-50ea-a8f8-c6864e605717  

## Cross-source identity

The same real-world entity, resolved across sources:

- **Insanely Great Limited** — source · `gb-coh:7778900` — https://whiteintel.dev/entity/19e7bc3c-ba89-41c4-89fb-c85b55f767f1

## Ownership & control

### Owners / controllers

- **Mr Martin Anthony Balaam** (beneficial owner) — 50% — https://whiteintel.dev/entity/b4526d47-4db5-584b-803f-944521c57ff2
- **INSANELY GREAT LIMITED** (beneficial owner) — 100% — https://whiteintel.dev/entity/cabdb321-5ac4-50ea-a8f8-c6864e605717
- **Mr Martin Anthony Balaam** (beneficial owner) — 37.5% — https://whiteintel.dev/entity/a6e75818-b728-4583-8370-ea8cf6c217fd
- **NORTHEDGE CAPITAL LLP** (beneficial owner) — https://whiteintel.dev/entity/e70e7f06-df78-5217-89c4-b68c5cba1e19
- **Insanely Great Holdings Limited** (beneficial owner) — 87.5% — https://whiteintel.dev/entity/cb3b0bf6-793c-4a71-9151-b14fa60da877

### Holdings / subsidiaries

- **JIGSAW SYSTEMS LIMITED** (beneficial owner) — 100% — https://whiteintel.dev/entity/730dc1e0-bad6-507f-b2b5-d6afc0fa3f21
- **JIGSAW SYSTEMS LIMITED** (beneficial owner) — 87.5% — https://whiteintel.dev/entity/730dc1e0-bad6-507f-b2b5-d6afc0fa3f21
- **Jigsaw Holdings Limited** (beneficial owner) — 87.5% — https://whiteintel.dev/entity/2e49d504-bd56-4e86-8def-c3243089b523

### UBO chain (walk to the ultimate owner)

A **18-step** ownership/control chain to the ultimate beneficial owner is resolved for this entity. The full cited chain unlocks with a paid API key or a one-off dossier — https://whiteintel.dev/pricing.

## Company profile (live · UK Companies House)

- **Company number:** `07778900`
- **Status:** active
- **Type:** ltd
- **Incorporated:** 2011-09-19
- **Registered office:** C/O Jigsaw24, The Old Mill High Church Street, New Basford, Nttingham, Notts, NG7 7JA
- **SIC:** 74990

### Officers

- HICKING, Robin Frank — director · British · appointed 2021-06-16
- HUGHES, John Richard Hal — director · British · appointed 2013-04-09
- WHITTLE, Roger Keith — director · British · appointed 2013-04-09
- [HEATONS SECRETARIES LIMITED](https://whiteintel.dev/entity/dfcc35d9-70e5-50c3-9066-c47bbdb71bc5) — corporate secretary · appointed 2011-09-19 · resigned 2011-10-11
- BALAAM, Martin Anthony — director · British · appointed 2011-10-11 · resigned 2018-03-01
- BERRY, Grant Rostron — director · British · appointed 2013-04-09 · resigned 2016-09-27
- FARROW, Matthew James — director · British · appointed 2019-09-25 · resigned 2020-09-25
- FERGUSON, Iain Fraser — director · British · appointed 2015-03-17 · resigned 2018-03-01
- PATHAK, Ashvin Rao — director · British · appointed 2013-04-09 · resigned 2014-09-15
- ROWLEY, Thomas James — director · British · appointed 2013-04-09 · resigned 2017-03-30
- SKINNER, Andrew Merrick — director · British · appointed 2017-01-20 · resigned 2018-03-01
- TRUSCOTT, James Christy — director · British · appointed 2011-09-19 · resigned 2011-10-11
- [HEATONS DIRECTOR LIMITED](https://whiteintel.dev/entity/02463d98-6fc6-5703-8542-ca30b267d911) — corporate director · appointed 2011-09-19 · resigned 2011-10-11

### Beneficial owners (Persons with Significant Control)

- Insanely Great Holdings Limited — 75–100% shares · corporate PSC · England — since 2018-03-01
- Mr Martin Anthony Balaam — 25–50% shares · individual PSC · United Kingdom — ceased 2018-03-01
- [Northedge Capital Llp](https://whiteintel.dev/entity/e70e7f06-df78-5217-89c4-b68c5cba1e19) — 50–75% votes · corporate PSC · United Kingdom — ceased 2018-03-01

## Provenance

- OpenOwnership — https://find-and-update.company-information.service.gov.uk/company/07778900
- companies_house_bulk — https://find-and-update.company-information.service.gov.uk/company/07778900

## Get the full, resolved dossier (agent-callable)

The above is the free teaser. The resolved **multi-hop UBO chain**, ownership **%**, full **financial history**, itemised **assets** and the hop-by-hop **exposure path** are the paid depth — callable as tools from your agent:

```bash
npx -y @whiteintel/mcp-server   # then: get_dossier · trace_ownership_path · check_offshore_exposure
```

Or unlock a one-off cited dossier for **INSANELY GREAT LIMITED** — https://whiteintel.dev/entity/cabdb321-5ac4-50ea-a8f8-c6864e605717 · pricing https://whiteintel.dev/pricing.

---

_This is the markdown-for-agents view of the WhiteIntel dossier for **INSANELY GREAT LIMITED**. Human view: https://whiteintel.dev/entity/cabdb321-5ac4-50ea-a8f8-c6864e605717 · Structured JSON: https://whiteintel.dev/api/public/dossier/cabdb321-5ac4-50ea-a8f8-c6864e605717._

_Risk levels are heuristic investigative leads, not legal determinations of beneficial ownership. Every claim carries a source; an absent edge means "not yet observed in current sources", not "does not exist"._