---
title: "INTUITIVE DEALER TOOLS LTD — Ownership Dossier"
canonical: https://whiteintel.dev/entity/b17e2993-e46b-5cec-ac91-c669b1b09892
json: https://whiteintel.dev/api/public/dossier/b17e2993-e46b-5cec-ac91-c669b1b09892
identifier: oo:GB-COH-15964459
jurisdiction: GB
risk: Low
source: WhiteIntel corporate-ownership graph
---

# INTUITIVE DEALER TOOLS LTD

**Type:** Company  
**Jurisdiction:** GB  
**Identifier:** `oo:GB-COH-15964459`  
**Risk level:** Low  
**Canonical dossier:** https://whiteintel.dev/entity/b17e2993-e46b-5cec-ac91-c669b1b09892  
**Structured JSON / MCP:** https://whiteintel.dev/api/public/dossier/b17e2993-e46b-5cec-ac91-c669b1b09892  

## Ownership & control

### Owners / controllers

- **Mr Richard John Whitney** (beneficial owner) — 50% — https://whiteintel.dev/entity/e97e5503-758c-59d9-9a64-d7640a877d10
- **Mr Stephen John Ashdown** (beneficial owner) — 50% — https://whiteintel.dev/entity/9004bec4-06af-5887-8b8c-9e0b44c3aec1
- **Mr Richard John Whitney** (beneficial owner) — 37.5% — https://whiteintel.dev/entity/3067d58b-44f8-42c4-ab47-5a17bd04b4bc
- **Mr Stephen John Ashdown** (beneficial owner) — 37.5% — https://whiteintel.dev/entity/2c6a3497-4c0d-43aa-b707-cd42abc9e3ba

### UBO chain (walk to the ultimate owner)

1. **Mr Richard John Whitney** — beneficial owner 50% → *INTUITIVE DEALER TOOLS LTD*
1. **Mr Stephen John Ashdown** — beneficial owner 50% → *INTUITIVE DEALER TOOLS LTD*
1. **Mr Richard John Whitney** — beneficial owner 37.5% → *INTUITIVE DEALER TOOLS LTD*
1. **Mr Stephen John Ashdown** — beneficial owner 37.5% → *INTUITIVE DEALER TOOLS LTD*

## Company profile (live · UK Companies House)

- **Company number:** `15964459`
- **Status:** active
- **Type:** ltd
- **Incorporated:** 2024-09-18
- **Registered office:** 12a Northgate, Bridgnorth, WV16 4ER, England
- **SIC:** 62012

### Officers

- ASHDOWN, Stephen John — director · British · appointed 2024-09-18
- WHITNEY, Richard John — director · British · appointed 2024-09-18
- WHITNEY, Ruth Helen — director · British · appointed 2026-04-23

### Beneficial owners (Persons with Significant Control)

- Mr Stephen John Ashdown — 25–50% shares · individual PSC · England — since 2024-09-18
- Mr Richard John Whitney — 25–50% shares · individual PSC · England — ceased 2026-04-24

## Provenance

- OpenOwnership — https://find-and-update.company-information.service.gov.uk/company/15964459
- companies_house_bulk — https://find-and-update.company-information.service.gov.uk/company/15964459

---

_This is the markdown-for-agents view of the WhiteIntel dossier for **INTUITIVE DEALER TOOLS LTD**. Human view: https://whiteintel.dev/entity/b17e2993-e46b-5cec-ac91-c669b1b09892 · Structured JSON: https://whiteintel.dev/api/public/dossier/b17e2993-e46b-5cec-ac91-c669b1b09892._

_Risk levels are heuristic investigative leads, not legal determinations of beneficial ownership. Every claim carries a source; an absent edge means "not yet observed in current sources", not "does not exist"._