---
title: "ASSET ALTERNATIVES LIMITED — Ownership Dossier"
canonical: https://whiteintel.dev/entity/a51bfb3e-ac7e-5bf5-bf09-445255b75c2a
json: https://whiteintel.dev/api/public/dossier/a51bfb3e-ac7e-5bf5-bf09-445255b75c2a
identifier: oo:GB-COH-10358944
jurisdiction: GB
risk: Low
source: WhiteIntel corporate-ownership graph
---

# ASSET ALTERNATIVES LIMITED

**Type:** Company  
**Jurisdiction:** GB  
**Identifier:** `oo:GB-COH-10358944`  
**Risk level:** Low  
**Canonical dossier:** https://whiteintel.dev/entity/a51bfb3e-ac7e-5bf5-bf09-445255b75c2a  
**Structured JSON / MCP:** https://whiteintel.dev/api/public/dossier/a51bfb3e-ac7e-5bf5-bf09-445255b75c2a  

## Ownership & control

### Owners / controllers

- **Mr Jeffrey Alexander Howard** (beneficial owner) — 100% — https://whiteintel.dev/entity/b220c8cd-b0d8-5c82-ade5-e0e0cb61c653
- **Mr Jeffrey Alexander Howard** (beneficial owner) — 87.5% — https://whiteintel.dev/entity/1628307f-6caa-40c9-8690-1d9daa66a055

### UBO chain (walk to the ultimate owner)

A **2-step** ownership/control chain to the ultimate beneficial owner is resolved for this entity. The full cited chain unlocks with a paid API key or a one-off dossier — https://whiteintel.dev/pricing.

## Company profile (live · UK Companies House)

- **Company number:** `10358944`
- **Status:** active
- **Type:** ltd
- **Incorporated:** 2016-09-05
- **Registered office:** Kingfisher House Hurstwood Grange, Hurstwood Lane, Haywards Heath, West Sussex, RH17 7QX, United Kingdom
- **SIC:** 64304

### Officers

- HOWARD, Jeffrey Alexander — secretary · appointed 2016-09-05
- HOWARD, Jeffrey Alexander — director · British · appointed 2016-09-05

### Beneficial owners (Persons with Significant Control)

- Mr Jeffrey Alexander Howard — 75–100% shares · individual PSC · England — since 2016-09-05

## Provenance

- companies_house_bulk — https://find-and-update.company-information.service.gov.uk/company/10358944
- OpenOwnership — https://find-and-update.company-information.service.gov.uk/company/10358944

---

_This is the markdown-for-agents view of the WhiteIntel dossier for **ASSET ALTERNATIVES LIMITED**. Human view: https://whiteintel.dev/entity/a51bfb3e-ac7e-5bf5-bf09-445255b75c2a · Structured JSON: https://whiteintel.dev/api/public/dossier/a51bfb3e-ac7e-5bf5-bf09-445255b75c2a._

_Risk levels are heuristic investigative leads, not legal determinations of beneficial ownership. Every claim carries a source; an absent edge means "not yet observed in current sources", not "does not exist"._