---
title: "FIRSTBORN GROUP LIMITED — Ownership Dossier"
canonical: https://whiteintel.dev/entity/9e620ddf-7fb5-53c1-bab6-1f119cb58fb9
json: https://whiteintel.dev/api/public/dossier/9e620ddf-7fb5-53c1-bab6-1f119cb58fb9
identifier: oo:GB-COH-12822767
jurisdiction: GB
risk: Low
source: WhiteIntel corporate-ownership graph
---

# FIRSTBORN GROUP LIMITED

**Type:** Company  
**Jurisdiction:** [GB](https://whiteintel.dev/jurisdictions/gb)  
**Identifier:** `oo:GB-COH-12822767`  
**Risk level:** Low  
**Canonical dossier:** https://whiteintel.dev/entity/9e620ddf-7fb5-53c1-bab6-1f119cb58fb9  
**Structured JSON / MCP:** https://whiteintel.dev/api/public/dossier/9e620ddf-7fb5-53c1-bab6-1f119cb58fb9  

## Ownership & control

### Owners / controllers

- **ROI MEDIA LTD** (beneficial owner) — 87.5% — https://whiteintel.dev/entity/f3ec1237-92d1-5d8b-b01c-0ddcece83ee9

### UBO chain (walk to the ultimate owner)

A **69-step** ownership/control chain to the ultimate beneficial owner is resolved for this entity. The full cited chain unlocks with a paid API key or a one-off dossier — https://whiteintel.dev/pricing.

## Company profile (live · UK Companies House)

- **Company number:** `12822767`
- **Status:** active
- **Type:** ltd
- **Incorporated:** 2020-08-19
- **Registered office:** Adamson House Wilmslow Road, Towers Business Park, Manchester, M20 2YY, England
- **SIC:** 63120

### Officers

- MALE, Philip Stewart — director · British · appointed 2020-08-19
- MEHTA, Pinesh — director · British · appointed 2020-08-19
- PEARCE, David Nicholas — director · British · appointed 2024-08-01
- CAWLEY, David James — director · British · appointed 2022-01-31 · resigned 2023-10-06
- HALLING, Joel — director · Swedish · appointed 2020-08-19 · resigned 2022-05-10
- KANETEG, Mattias — director · Swedish · appointed 2023-10-06 · resigned 2024-05-05
- KANETEG, Robin — director · Swedish · appointed 2020-08-19 · resigned 2022-10-17
- KILEGRAN, Ellinor — director · Swedish · appointed 2022-01-31 · resigned 2022-05-31
- VOGT, Richard William — director · British · appointed 2020-09-01 · resigned 2022-01-31

### Beneficial owners (Persons with Significant Control)

- [Roi Media Ltd](https://whiteintel.dev/entity/f3ec1237-92d1-5d8b-b01c-0ddcece83ee9) — 75–100% shares · corporate PSC · England — since 2020-08-19

## Provenance

- OpenOwnership — https://find-and-update.company-information.service.gov.uk/company/12822767
- companies_house_bulk — https://find-and-update.company-information.service.gov.uk/company/12822767

## Get the full, resolved dossier (agent-callable)

The above is the free teaser. The resolved **multi-hop UBO chain**, ownership **%**, full **financial history**, itemised **assets** and the hop-by-hop **exposure path** are the paid depth — callable as tools from your agent:

```bash
npx -y @whiteintel/mcp-server   # then: get_dossier · trace_ownership_path · check_offshore_exposure
```

Or unlock a one-off cited dossier for **FIRSTBORN GROUP LIMITED** — https://whiteintel.dev/entity/9e620ddf-7fb5-53c1-bab6-1f119cb58fb9 · pricing https://whiteintel.dev/pricing.

---

_This is the markdown-for-agents view of the WhiteIntel dossier for **FIRSTBORN GROUP LIMITED**. Human view: https://whiteintel.dev/entity/9e620ddf-7fb5-53c1-bab6-1f119cb58fb9 · Structured JSON: https://whiteintel.dev/api/public/dossier/9e620ddf-7fb5-53c1-bab6-1f119cb58fb9._

_Risk levels are heuristic investigative leads, not legal determinations of beneficial ownership. Every claim carries a source; an absent edge means "not yet observed in current sources", not "does not exist"._