---
title: "SHOP DIRECT LICENSING LIMITED — Ownership Dossier"
canonical: https://whiteintel.dev/entity/63bd9e20-4471-4e4f-b1e8-79d0e423c424
json: https://whiteintel.dev/api/public/dossier/63bd9e20-4471-4e4f-b1e8-79d0e423c424
identifier: gb-coh:06863409
jurisdiction: GB
risk: Low
source: WhiteIntel corporate-ownership graph
---

# SHOP DIRECT LICENSING LIMITED

**Type:** Company  
**Jurisdiction:** [GB](https://whiteintel.dev/jurisdictions/gb)  
**Identifier:** `gb-coh:06863409`  
**Risk level:** Low  
**Canonical dossier:** https://whiteintel.dev/entity/63bd9e20-4471-4e4f-b1e8-79d0e423c424  
**Structured JSON / MCP:** https://whiteintel.dev/api/public/dossier/63bd9e20-4471-4e4f-b1e8-79d0e423c424  

## Ownership & control

### Owners / controllers

- **SHOP DIRECT HOME SHOPPING LIMITED** (beneficial owner) — 87.5% — https://whiteintel.dev/entity/018e2b37-64ab-41c9-b16e-75760e4cad77

### UBO chain (walk to the ultimate owner)

A **19-step** ownership/control chain to the ultimate beneficial owner is resolved for this entity. The full cited chain unlocks with a paid API key or a one-off dossier — https://whiteintel.dev/pricing.

## Company profile (live · UK Companies House)

- **Company number:** `06863409`
- **Status:** liquidation
- **Type:** ltd
- **Incorporated:** 2009-03-30
- **Registered office:** Pearl Assurance House 319 Ballards Lane, Finchley, London, N12 8LY
- **SIC:** 74909, 77400

### Officers

- KERSHAW, David Wallace — director · British · appointed 2009-03-30
- SHOP DIRECT SECRETARIAL SERVICES LIMITED — corporate secretary · appointed 2009-03-30 · resigned 2016-02-29
- BALDOCK, Alexander David — director · British · appointed 2013-07-24 · resigned 2018-01-31
- MCMENEMY, Mark — director · British · appointed 2013-07-24 · resigned 2015-03-18
- STEVE, Makin — director · British · appointed 2009-03-30 · resigned 2012-01-20

### Beneficial owners (Persons with Significant Control)

- [Shop Direct Home Shopping Limited](https://whiteintel.dev/entity/018e2b37-64ab-41c9-b16e-75760e4cad77) — 75–100% shares · corporate PSC · United Kingdom — since 2016-04-06

## Provenance

- companies_house_bulk — https://find-and-update.company-information.service.gov.uk/company/06863409

## Get the full, resolved dossier (agent-callable)

The above is the free teaser. The resolved **multi-hop UBO chain**, ownership **%**, full **financial history**, itemised **assets** and the hop-by-hop **exposure path** are the paid depth — callable as tools from your agent:

```bash
npx -y @whiteintel/mcp-server   # then: get_dossier · trace_ownership_path · check_offshore_exposure
```

Or unlock a one-off cited dossier for **SHOP DIRECT LICENSING LIMITED** — https://whiteintel.dev/entity/63bd9e20-4471-4e4f-b1e8-79d0e423c424 · pricing https://whiteintel.dev/pricing.

---

_This is the markdown-for-agents view of the WhiteIntel dossier for **SHOP DIRECT LICENSING LIMITED**. Human view: https://whiteintel.dev/entity/63bd9e20-4471-4e4f-b1e8-79d0e423c424 · Structured JSON: https://whiteintel.dev/api/public/dossier/63bd9e20-4471-4e4f-b1e8-79d0e423c424._

_Risk levels are heuristic investigative leads, not legal determinations of beneficial ownership. Every claim carries a source; an absent edge means "not yet observed in current sources", not "does not exist"._