---
title: "PRINCIPLE LIVING LIMITED — Ownership Dossier"
canonical: https://whiteintel.dev/entity/58b69ecf-4d38-5aa2-973b-e78bfae1edd0
json: https://whiteintel.dev/api/public/dossier/58b69ecf-4d38-5aa2-973b-e78bfae1edd0
identifier: oo:GB-COH-13032800
jurisdiction: GB
risk: Low
source: WhiteIntel corporate-ownership graph
---

# PRINCIPLE LIVING LIMITED

**Type:** Company  
**Jurisdiction:** GB  
**Identifier:** `oo:GB-COH-13032800`  
**Risk level:** Low  
**Canonical dossier:** https://whiteintel.dev/entity/58b69ecf-4d38-5aa2-973b-e78bfae1edd0  
**Structured JSON / MCP:** https://whiteintel.dev/api/public/dossier/58b69ecf-4d38-5aa2-973b-e78bfae1edd0  

## Ownership & control

### Owners / controllers

- **Mr Joseph Alan Jobson** (beneficial owner) — https://whiteintel.dev/entity/040a33cb-7559-58c3-8bc5-854f92f691f9
- **Mr Brett Williams** (beneficial owner) — https://whiteintel.dev/entity/081a78c5-c9d0-5a7e-877c-06d876d3f2a9
- **Mr Brett Williams** (beneficial owner) — https://whiteintel.dev/entity/befad3cc-52d9-43e6-8193-f8c78704cecf
- **Mr Joseph Alan Jobson** (beneficial owner) — https://whiteintel.dev/entity/5528c210-affa-441d-aeb9-a5cf277cdbca

### UBO chain (walk to the ultimate owner)

1. **Mr Joseph Alan Jobson** — beneficial owner → *PRINCIPLE LIVING LIMITED*
1. **Mr Brett Williams** — beneficial owner → *PRINCIPLE LIVING LIMITED*
1. **Mr Brett Williams** — beneficial owner → *PRINCIPLE LIVING LIMITED*
1. **Mr Joseph Alan Jobson** — beneficial owner → *PRINCIPLE LIVING LIMITED*

## Company profile (live · UK Companies House)

- **Company number:** `13032800`
- **Status:** active
- **Type:** ltd
- **Incorporated:** 2020-11-19
- **Registered office:** 137 Newhall Street, Birmingham, B3 1SF, England
- **SIC:** 68320

### Officers

- JOBSON, Joseph Alan — director · British · appointed 2020-11-19
- WILLIAMS, Brett — director · British · appointed 2020-11-19

### Beneficial owners (Persons with Significant Control)

- Mr Joseph Alan Jobson — significant influence or control · individual PSC · United Kingdom — since 2020-11-19
- Mr Brett Williams — significant influence or control · individual PSC · United Kingdom — since 2020-11-19

## Provenance

- OpenOwnership — https://find-and-update.company-information.service.gov.uk/company/13032800
- companies_house_bulk — https://find-and-update.company-information.service.gov.uk/company/13032800

---

_This is the markdown-for-agents view of the WhiteIntel dossier for **PRINCIPLE LIVING LIMITED**. Human view: https://whiteintel.dev/entity/58b69ecf-4d38-5aa2-973b-e78bfae1edd0 · Structured JSON: https://whiteintel.dev/api/public/dossier/58b69ecf-4d38-5aa2-973b-e78bfae1edd0._

_Risk levels are heuristic investigative leads, not legal determinations of beneficial ownership. Every claim carries a source; an absent edge means "not yet observed in current sources", not "does not exist"._