---
title: "CLEARLY INITIATIVES — Ownership Dossier"
canonical: https://whiteintel.dev/entity/16f93fa6-fa89-55be-8d83-4bf57307406f
json: https://whiteintel.dev/api/public/dossier/16f93fa6-fa89-55be-8d83-4bf57307406f
identifier: oo:GB-COH-10787608
jurisdiction: GB
risk: Low
source: WhiteIntel corporate-ownership graph
---

# CLEARLY INITIATIVES

**Type:** Company  
**Jurisdiction:** [GB](https://whiteintel.dev/jurisdictions/gb)  
**Identifier:** `oo:GB-COH-10787608`  
**Risk level:** Low  
**Canonical dossier:** https://whiteintel.dev/entity/16f93fa6-fa89-55be-8d83-4bf57307406f  
**Structured JSON / MCP:** https://whiteintel.dev/api/public/dossier/16f93fa6-fa89-55be-8d83-4bf57307406f  

## Ownership & control

### Owners / controllers

- **Mr Yue Jia James Chen** (beneficial owner) — 50% — https://whiteintel.dev/entity/8ccb4b52-3a16-5cf6-8300-64a6c0a2da31
- **Mr Nicholas Andrew Mercer** (beneficial owner) — 50% — https://whiteintel.dev/entity/edd81933-9777-5470-8534-42a99039b21e
- **Mr Paul Anthony Tomasic** (beneficial owner) — 50% — https://whiteintel.dev/entity/6e9b8fd8-806c-5e0d-a379-b57d4f5c057c
- **Mr Nicholas Andrew Mercer** (beneficial owner) — https://whiteintel.dev/entity/8754b4f4-e9d3-4054-b387-d681ea66ac47
- **Mr Yue Jia James Chen** (beneficial owner) — https://whiteintel.dev/entity/276ad816-e4cd-4d8f-8c6d-700098163abb
- **Mr Paul Anthony Tomasic** (beneficial owner) — https://whiteintel.dev/entity/4f4fa1fe-2818-403d-8690-913e4a727eb1
- **Ms Jennifer Chen** (beneficial owner) — https://whiteintel.dev/entity/b7322a81-b4da-434b-a535-3e43d5874c0b

### Holdings / subsidiaries

- **CLEARLY INITIATIVES TRADING LTD** (beneficial owner) — 100% — https://whiteintel.dev/entity/a1869313-8d22-5a84-9cb2-45161b5c47c4
- **CLEARLY INITIATIVES TRADING LTD** (beneficial owner) — 87.5% — https://whiteintel.dev/entity/a1869313-8d22-5a84-9cb2-45161b5c47c4

### UBO chain (walk to the ultimate owner)

A **7-step** ownership/control chain to the ultimate beneficial owner is resolved for this entity. The full cited chain unlocks with a paid API key or a one-off dossier — https://whiteintel.dev/pricing.

## Company profile (live · UK Companies House)

- **Company number:** `10787608`
- **Status:** active
- **Type:** private limited guarant nsc limited exemption
- **Incorporated:** 2017-05-24
- **Registered office:** Castle House, Castle Street, Guildford, GU1 3UW, England
- **SIC:** 63990, 85590, 86900

### Officers

- GAMBOLD, Matthew William — secretary · appointed 2018-09-06
- CHEN, Jennifer — director · Australian · appointed 2024-07-30
- CHEN, Yue Jia James — director · British · appointed 2017-05-24
- MERCER, Nicholas Andrew — director · British · appointed 2017-05-24
- TOMASIC, Paul Anthony — director · British · appointed 2017-11-21 · resigned 2024-07-30

### Beneficial owners (Persons with Significant Control)

- Ms Jennifer Chen — 25–50% votes · individual PSC · England — since 2025-09-30
- Mr Yue Jia James Chen — 25–50% votes · individual PSC · England — since 2017-05-24
- Mr Nicholas Andrew Mercer — 25–50% votes · individual PSC · England — since 2017-05-24
- Mr Paul Anthony Tomasic — 25–50% votes · individual PSC · England — ceased 2025-09-30

## Provenance

- companies_house_bulk — https://find-and-update.company-information.service.gov.uk/company/10787608
- OpenOwnership — https://find-and-update.company-information.service.gov.uk/company/10787608

---

_This is the markdown-for-agents view of the WhiteIntel dossier for **CLEARLY INITIATIVES**. Human view: https://whiteintel.dev/entity/16f93fa6-fa89-55be-8d83-4bf57307406f · Structured JSON: https://whiteintel.dev/api/public/dossier/16f93fa6-fa89-55be-8d83-4bf57307406f._

_Risk levels are heuristic investigative leads, not legal determinations of beneficial ownership. Every claim carries a source; an absent edge means "not yet observed in current sources", not "does not exist"._