---
title: "MARKERSTUDY (AFFINITY) HOLDINGS LIMITED — Ownership Dossier"
canonical: https://whiteintel.dev/entity/16290b8f-24cf-5993-bbbd-979dc27e44da
json: https://whiteintel.dev/api/public/dossier/16290b8f-24cf-5993-bbbd-979dc27e44da
identifier: oo:GB-COH-11711544
jurisdiction: GB
risk: Low
source: WhiteIntel corporate-ownership graph
---

# MARKERSTUDY (AFFINITY) HOLDINGS LIMITED

**Type:** Company  
**Jurisdiction:** [GB](https://whiteintel.dev/jurisdictions/gb)  
**Identifier:** `oo:GB-COH-11711544`  
**Risk level:** Low  
**Canonical dossier:** https://whiteintel.dev/entity/16290b8f-24cf-5993-bbbd-979dc27e44da  
**Structured JSON / MCP:** https://whiteintel.dev/api/public/dossier/16290b8f-24cf-5993-bbbd-979dc27e44da  

## Ownership & control

### Owners / controllers

- **MARKERSTUDY HOLDINGS (UK) LIMITED** (beneficial owner) — 100% — https://whiteintel.dev/entity/b4ed18c3-ae5c-5d9b-93af-afb9d3a365d3
- **MARKERSTUDY HOLDINGS (UK) LIMITED** (beneficial owner) — 87.5% — https://whiteintel.dev/entity/b4ed18c3-ae5c-5d9b-93af-afb9d3a365d3

### Holdings / subsidiaries

- **AFFINITY INSURANCE SOLUTIONS LIMITED** (beneficial owner) — 100% — https://whiteintel.dev/entity/217bdf0f-8a82-5a39-a2c9-f5b94f85f66e
- **MARKERSTUDY LIMITED** (beneficial owner) — 100% — https://whiteintel.dev/entity/d42a759b-bbe9-5420-a002-35a0ef717be1
- **AFFINITY INSURANCE SOLUTIONS LIMITED** (beneficial owner) — 87.5% — https://whiteintel.dev/entity/217bdf0f-8a82-5a39-a2c9-f5b94f85f66e
- **MARKERSTUDY LIMITED** (beneficial owner) — 87.5% — https://whiteintel.dev/entity/d42a759b-bbe9-5420-a002-35a0ef717be1

### UBO chain (walk to the ultimate owner)

A **10-step** ownership/control chain to the ultimate beneficial owner is resolved for this entity. The full cited chain unlocks with a paid API key or a one-off dossier — https://whiteintel.dev/pricing.

## Company profile (live · UK Companies House)

- **Company number:** `11711544`
- **Status:** active
- **Type:** ltd
- **Incorporated:** 2018-12-04
- **Registered office:** Fusion House Katharine Way, Bretton, Peterborough, PE3 8BG, United Kingdom
- **SIC:** 64205

### Officers

- PAYNE, Christopher James — secretary · appointed 2018-12-04
- BARBER, Keith John — director · British · appointed 2018-12-04
- SPENCER, Kevin Ronald — director · British · appointed 2018-12-04
- COLLINGS, Christopher Thomas — director · British · appointed 2021-07-14 · resigned 2026-02-28
- HUMPHREYS, Gary — director · British · appointed 2018-12-04 · resigned 2026-06-30

### Beneficial owners (Persons with Significant Control)

- [Marketstudy Holdings (Uk) Limited](https://whiteintel.dev/entity/b4ed18c3-ae5c-5d9b-93af-afb9d3a365d3) — 75–100% shares · corporate PSC · United Kingdom — since 2018-12-04

## Exposure (derived from the ownership graph)

**1** owner upstream in this entity's ownership/control chain is flagged — a sanctions hit or a secrecy jurisdiction — an investigative lead by resolved identity, not a legal determination. The contributing parties and the hop-by-hop path unlock with a paid API key or a one-off dossier — https://whiteintel.dev/pricing.

## Provenance

- OpenOwnership — https://find-and-update.company-information.service.gov.uk/company/11711544
- companies_house_bulk — https://find-and-update.company-information.service.gov.uk/company/11711544

---

_This is the markdown-for-agents view of the WhiteIntel dossier for **MARKERSTUDY (AFFINITY) HOLDINGS LIMITED**. Human view: https://whiteintel.dev/entity/16290b8f-24cf-5993-bbbd-979dc27e44da · Structured JSON: https://whiteintel.dev/api/public/dossier/16290b8f-24cf-5993-bbbd-979dc27e44da._

_Risk levels are heuristic investigative leads, not legal determinations of beneficial ownership. Every claim carries a source; an absent edge means "not yet observed in current sources", not "does not exist"._