---
title: "FLOWER DIRECT LIMITED — Ownership Dossier"
canonical: https://whiteintel.dev/entity/0f0c17f0-e1ab-5a3b-a2cf-3599eef1f9ee
json: https://whiteintel.dev/api/public/dossier/0f0c17f0-e1ab-5a3b-a2cf-3599eef1f9ee
identifier: oo:GB-COH-11921035
jurisdiction: GB
risk: Low
source: WhiteIntel corporate-ownership graph
---

# FLOWER DIRECT LIMITED

**Type:** Company  
**Jurisdiction:** [GB](https://whiteintel.dev/jurisdictions/gb)  
**Identifier:** `oo:GB-COH-11921035`  
**Risk level:** Low  
**Canonical dossier:** https://whiteintel.dev/entity/0f0c17f0-e1ab-5a3b-a2cf-3599eef1f9ee  
**Structured JSON / MCP:** https://whiteintel.dev/api/public/dossier/0f0c17f0-e1ab-5a3b-a2cf-3599eef1f9ee  

## Ownership & control

### Owners / controllers

- **Johannes Leonardus Maria Hassing** (beneficial owner) — https://whiteintel.dev/entity/c5306587-07dc-5af2-b62c-a5af68e1d8da
- **Johannes Leonardus Maria Hassing** (beneficial owner) — https://whiteintel.dev/entity/ecdd66e0-86c3-4de3-a73a-a3f5449e648c

### UBO chain (walk to the ultimate owner)

A **2-step** ownership/control chain to the ultimate beneficial owner is resolved for this entity. The full cited chain unlocks with a paid API key or a one-off dossier — https://whiteintel.dev/pricing.

## Company profile (live · UK Companies House)

- **Company number:** `11921035`
- **Status:** active
- **Type:** ltd
- **Incorporated:** 2019-04-02
- **Registered office:** 33 Boston Road, Holbeach, Spalding, PE12 7LR, United Kingdom
- **SIC:** 46220

## Financials (Companies House accounts)

| Figure | 2025-08-30 |
|---|---:|
| Cash | £249,241 |
| Shareholder funds | £100 |
| Current assets | £970,378 |
| Employees | 0 |

_Latest filed period. Full 2-year history unlocks with a paid dossier — https://whiteintel.dev/pricing. As filed at Companies House._

### Officers

- HASSING, Johannes Leonardus Maria — director · Dutch · appointed 2019-04-02
- SMIT, Lilian Agnes Maria — director · Dutch · appointed 2019-04-02

### Beneficial owners (Persons with Significant Control)

- Johannes Leonardus Maria Hassing — significant influence or control · individual PSC · United Kingdom — since 2019-04-02

## Provenance

- OpenOwnership — https://find-and-update.company-information.service.gov.uk/company/11921035
- companies_house_accounts — https://find-and-update.company-information.service.gov.uk/company/11921035/filing-history
- companies_house_bulk — https://find-and-update.company-information.service.gov.uk/company/11921035

---

_This is the markdown-for-agents view of the WhiteIntel dossier for **FLOWER DIRECT LIMITED**. Human view: https://whiteintel.dev/entity/0f0c17f0-e1ab-5a3b-a2cf-3599eef1f9ee · Structured JSON: https://whiteintel.dev/api/public/dossier/0f0c17f0-e1ab-5a3b-a2cf-3599eef1f9ee._

_Risk levels are heuristic investigative leads, not legal determinations of beneficial ownership. Every claim carries a source; an absent edge means "not yet observed in current sources", not "does not exist"._