---
title: "Nielsen Holdings Plc — Ownership Dossier"
canonical: https://whiteintel.dev/entity/0413dec6-61fa-4e08-9b72-e82ed5f30f3e
json: https://whiteintel.dev/api/public/dossier/0413dec6-61fa-4e08-9b72-e82ed5f30f3e
identifier: gb-coh:9422989
jurisdiction: GB
risk: Low
source: WhiteIntel corporate-ownership graph
---

# Nielsen Holdings Plc

**Type:** Company  
**Jurisdiction:** [GB](https://whiteintel.dev/jurisdictions/gb)  
**Identifier:** `gb-coh:9422989`  
**Risk level:** Low  
**Canonical dossier:** https://whiteintel.dev/entity/0413dec6-61fa-4e08-9b72-e82ed5f30f3e  
**Structured JSON / MCP:** https://whiteintel.dev/api/public/dossier/0413dec6-61fa-4e08-9b72-e82ed5f30f3e  

## Cross-source identity

The same real-world entity, resolved across sources:

- **NIELSEN HOLDINGS LIMITED** — companies_house_bulk · `oo:GB-COH-09422989` — https://whiteintel.dev/entity/7f7218ec-edf8-5fa2-9b48-89f433681977
- **NIELSEN HOLDINGS LIMITED** — GLEIF · `lei:549300ZVCBHQE0XHG367` — https://whiteintel.dev/entity/755626d0-0044-53c2-b9e3-b26d1f8d67e5

## Ownership & control

### Holdings / subsidiaries

- **Tvty Sa** (beneficial owner) — 87.5% — https://whiteintel.dev/entity/35e03a63-72ff-5c1c-a57d-f72a17f16af7
- **BRANDBANK LIMITED** (beneficial owner) — 87.5% — https://whiteintel.dev/entity/534c9ab9-c138-507a-a687-e04b9e376b35

### UBO chain (walk to the ultimate owner)

A **3-step** ownership/control chain to the ultimate beneficial owner is resolved for this entity. The full cited chain unlocks with a paid API key or a one-off dossier — https://whiteintel.dev/pricing.

## Company profile (UK Companies House — a LINKED record, not this entity's own)

> **Provenance:** no Companies House register entry in our corpus is filed against Nielsen Holdings Plc. The fields below belong to **NIELSEN HOLDINGS LIMITED** (`09422989`) — https://whiteintel.dev/entity/7f7218ec-edf8-5fa2-9b48-89f433681977, a separate register record resolved to the same company. Do not attribute this registered office, status or incorporation date to Nielsen Holdings Plc.

- **Company number:** `09422989`
- **Status:** Active
- **Type:** Private Limited Company
- **Incorporated:** 2015-02-04
- **Registered office:** 5TH FLOOR ENDEAVOUR HOUSE, 189 SHAFTESBURY AVENUE, LONDON, WC2H 8JR
- **SIC:** 73200 - Market research and public opinion polling

---

_This is the markdown-for-agents view of the WhiteIntel dossier for **Nielsen Holdings Plc**. Human view: https://whiteintel.dev/entity/0413dec6-61fa-4e08-9b72-e82ed5f30f3e · Structured JSON: https://whiteintel.dev/api/public/dossier/0413dec6-61fa-4e08-9b72-e82ed5f30f3e._

_Risk levels are heuristic investigative leads, not legal determinations of beneficial ownership. Every claim carries a source; an absent edge means "not yet observed in current sources", not "does not exist"._