{"entity":{"id":"ae29bb25-29a3-59cd-995d-7c1a723fa13f","name":"HERD BRANDS LIMITED","type":"Company","kind":"company","jurisdiction":"GB","identifier":"oo:GB-COH-12804517","risk":"LOW","flags":[],"registry_profile":null},"identity":{"linked_records":[],"also_known_in":[]},"ownership":{"as_observed":"Edges carry the date we OBSERVED them in a source registry, not a validity period. We do not currently hold ownership end dates, so a link shown here may have ended. Check the source record before relying on currency.","direct_owners":[{"role":"beneficial owner","share":50,"source":"OpenOwnership","party":{"id":"e42db7d3-fec9-5cdc-b3ca-1fc321033be9","name":"Mr Philip William Taylor","type":"Person","kind":"person","identifier":"oo-person:GB-COH-PER-12804517-qGHo7qtbk_VWzUJoqn7UDQIbJCU"}},{"role":"beneficial owner","share":50,"source":"OpenOwnership","party":{"id":"a52a9cb5-278e-5447-8773-9c7d2b11c57f","name":"STONEBRIDGE PRIVATE OFFICE LTD","type":"Company","kind":"company","identifier":"oo:GB-COH-10535673"}},{"role":"beneficial owner","share":37.5,"source":"CH PSC","party":{"id":"a52a9cb5-278e-5447-8773-9c7d2b11c57f","name":"STONEBRIDGE PRIVATE OFFICE LTD","type":"Company","kind":"company","identifier":"oo:GB-COH-10535673"}},{"role":"beneficial owner","share":37.5,"source":"CH PSC","party":{"id":"4bd55aa9-cdec-4911-a451-42b584cbc057","name":"Mr Philip William Taylor","type":"Person","kind":"person","identifier":"psc:qGHo7qtbk_VWzUJoqn7UDQIbJCU"}},{"role":"beneficial owner","share":37.5,"source":"CH PSC","party":{"id":"22fe87a2-d7f2-5bed-8c8a-f0990789bed4","name":"STONEBRIDGE (UK1) LLP","type":"Company","kind":"company","identifier":"oo:GB-COH-OC434465"}}],"holdings":[{"role":"beneficial owner","share":50,"source":"OpenOwnership","subsidiary":{"id":"893d9e6a-dfee-52dc-a2f3-e540ca66a444","name":"GYMSPIN LIMITED","type":"Company","kind":"company","identifier":"oo:GB-COH-13293674"}},{"role":"beneficial owner","share":37.5,"source":"CH PSC","subsidiary":{"id":"893d9e6a-dfee-52dc-a2f3-e540ca66a444","name":"GYMSPIN LIMITED","type":"Company","kind":"company","identifier":"oo:GB-COH-13293674"}},{"role":"beneficial owner","share":87.5,"source":"CH PSC","subsidiary":{"id":"7374b750-9a53-54ce-b636-ac36f8b5cee5","name":"21K HAIR ONE LIMITED","type":"Company","kind":"company","identifier":"oo:GB-COH-11971328"}}],"ubo_chain":[{"depth":1,"from":"e42db7d3-fec9-5cdc-b3ca-1fc321033be9","fromName":"Mr Philip William Taylor","to":"ae29bb25-29a3-59cd-995d-7c1a723fa13f","toName":"HERD BRANDS LIMITED","role":"beneficial owner","share":50,"source":"OpenOwnership"}],"ubo_chain_locked":12,"ubo_chain_note":"Full UBO chain requires a paid API key or a one-off dossier — whiteintel.dev/pricing."},"risk":{"level":"LOW","flags":[],"note":"Risk is a layer-1 signal (offshore-layering / connectivity heuristics) — an investigative lead, not a determination."},"exposure":{"exposed":false},"financials":null,"sources":[{"registry":"openownership","source_url":"https://find-and-update.company-information.service.gov.uk/company/12804517"},{"registry":"companies_house_bulk","source_url":"https://find-and-update.company-information.service.gov.uk/company/12804517"}],"access":{"tier":"free","note":"Free tier: identity, cross-source links, 1-hop subsidiaries, risk/sanctions, latest financials and provenance. The full multi-hop UBO chain, itemised assets (aircraft/sanctioned vessels/securities/real estate) and financial history unlock with a paid API key or a one-off dossier — whiteintel.dev/pricing."},"purchase":{"entity_id":"ae29bb25-29a3-59cd-995d-7c1a723fa13f","tiers":[{"tier":"standard","eur":39,"unlocks":"full multi-hop UBO chain + year-over-year financial history"}],"how_to_buy":{"human_checkout_url":"https://whiteintel.dev/entity/ae29bb25-29a3-59cd-995d-7c1a723fa13f#buy","human_handoff":"You (the agent) cannot complete a card payment. Show human_checkout_url to your operator — it opens this entity's buy box directly. The MCP/REST flows below are for a caller that HAS a human in the loop to finish Stripe Checkout.","mcp_endpoint":"https://whiteintel.dev/api/mcp","mcp_flow":"buy_dossier { tier, entity_id } → hand the returned checkout_url to a human (it is a Stripe page, not a machine endpoint) → claim_dossier { session_id } → get_dossier { id, token }","rest_create":"POST https://azmnkvjnelbdjnmukxll.supabase.co/functions/v1/dossier-checkout  {\"action\":\"create\",\"tier\":\"standard\",\"entity_id\":\"ae29bb25-29a3-59cd-995d-7c1a723fa13f\"}  → { \"url\": \"<stripe_checkout_url>\" }","rest_claim":"POST the same endpoint {\"action\":\"claim\",\"session_id\":\"cs_…\"} → { \"token\" } ; then re-request this dossier with ?token=<token> for the full report"},"pricing_page":"https://whiteintel.dev/pricing"},"source":"corpus"}